Putting Donation Dollars Where They Belong

Our world is complex, and truly effective solutions require a holistic approach. That’s what makes WE Charity unique—our full-circle thinking and approach to international development and domestic empowerment programs. WE Charity works to ensure high impact, accountability, efficiencies and innovation. Our models of engagement and operations ensure the most effective use of your donations.

How We Use Your Money

Our domestic and international programs work together to grow and strengthen WE Charity’s global community. We are committed to honouring every contribution—big or small—to maximize your impact toward our shared mission: to create a world where all young people are free to achieve their fullest potential as agents of change.

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* All figures are consolidated for WE Charity Canada and USA. WE Charity is audited annually by Kestenberg Rabinowicz Partners LLP in Canada and Roy A. Pasieka, certified public accountant in the USA.

**Funding income includes cash and in-kind donations. all figures are consolidated for WE Charity Canada and USA.

“Effective, efficient, sustainable.”

Jason Saul, CEO, Mission Measurement

Domestic Support

Domestic Support

Foundations, corporations and adults often choose to support WE Charity’s work at home. School speaking tours on various social issues, leadership programs for at-risk youth and educational curriculum for schools are just part of what we do to engage youth to create social change.


International Support

Many stakeholders generously support our international work, helping to break the cycle of poverty by supporting our holistic development model, Free The Children’s WE Villages, in the areas of education, clean water and sanitation, health, alternative income, and food security and agriculture.

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Partnerships And Pro Bono Services

That Enable Efficiencies

WE Charity is further able to keep its administrative costs as low as possible through remarkable partners who provide us with valuable in-kind services.

KPMG in Canada provides audit, tax, and advisory services and is a member firm of KPMG International. Through their partnership, they have made a commitment to international development and supporting our local partner communities. As part of the firm’s Community Leader Strategy, KPMG provides WE Charity with pro bono professional services aimed at helping the organization grow and become more efficient and effective, cementing our reputation as an organization striving for a world where all young people have the freedom to achieve their fullest potential.

DHL is the global market leader in the logistics industry and “the logistics company for the world.” DHL commits its expertise in international express, air and ocean freight, road and rail transportation, contract logistics and international mail services to its customers. DHL Express Canada is the official logistics partner for WE Charity and ME to WE. As part of its role, DHL provides in-kind support from WE Charity and ME to WE’s Toronto offices to countries of operation. DHL provides free shipping services, storage and support for several WE Charity and ME to WE programs.

Torys LLP is a highly respected international business law firm with offices in Toronto, New York and Calgary. Their lawyers work together to offer seamless cross-border services to clients on both sides of the U.S.-Canada border and globally. Torys has supported the goals of WE Charity since the beginning, assisting in the incorporation of the charity and making financial donations. Torys continues to provide pro bono legal advice in a range of areas, including corporate/commercial and intellectual property matters.

Based in New York, Universal McCann (UM) is a global media communication agency using their marketing savvy to create innovative fundraisers for our international development work in Kenya. From initiating the “Donate a Day of Pay” program, to creating “WE Charity Ambassador” positions, offering incentives for donations and designing custom ME to WE tees to create office buzz, UM has pulled out all the stops for WE Charity. UM has been appointed the WE Charity agency of record.

As Canada’s most-preferred airline, WestJet is powered by an award-winning culture of care. Together, through the WestJet Cares for Kids program, WestJet provides WE Charity with the gift of flight to bring selected students living in remote communities to WE Days across Canada. This partnership is inspiring world-changing youth by enabling them to experience the annual youth empowerment event and undergo customized leadership training with like-minded individuals. WestJet’s incredible commitment to WE Charity and WE Day is actively inspiring thousands of local students to get involved in taking global action and join a movement of young people dedicated to changing the world.

Become a Partner


ME to WE: A New Kind Of Social Enterprise

Our unique partnership with ME to WE Social Enterprise makes our fundraising model unlike that of any other charity. As an innovative social enterprise, ME to WE offers products that empower people to change the world with their everyday choices. Every ME to WE product sold contributes to lasting change in an overseas community.

ME to WE allows WE Charity to scale its operational capacity while keeping a reasonable rate of administration.

Since 2009, ME to WE has donated $8.5 million to WE Charity.

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